5 Must-Haves Of A Converting Call-To-Action
Copywriting encompasses everything from product description, website copy to ad copy. But above all, the button copy might just be the one that makes or breaks a sale. You need to use the right words on your button to push your customers towards purchasing your...![[8-Step Guide] How To Set Up Remarketing Campaigns In Google AdWords Search & Display](https://www.nicolecw.com/wp-content/uploads/2018/08/8-Step-Guide-How-To-Set-Up-Remarketing-Campaigns-In-Google-AdWords-Search-Display-735x675.png)
[8-Step Guide] How To Set Up Remarketing Campaigns In Google AdWords Search & Display
Did you know that it costs 6 to 7 times more expensive to acquire a new customer than to keep a current customer? Also, existing customers are 50% more likely to try your new products and spend 31% more, compared to new customers. Hence, your marketing efforts...![[11-Part Checklist] Google Search Text Ad Best Practices](https://www.nicolecw.com/wp-content/uploads/2018/07/11-Part-Checklist-Google-Search-Text-Ad-Best-Practices-735x675.png)
[11-Part Checklist] Google Search Text Ad Best Practices
Traffic from Google Search is considered warmer than most pay-per-click channels because users are deliberately searching for a specific brand, product or service. However, Google Search’s text ads only consist of a few lines of text (no images!). Meaning that...
SEO 101: How To Optimize Your WordPress Blog Posts & Rank Higher On Google
So you’ve written a blog post and you immediately search for it on Google. And guess what? It’s not there. Well, first you need to understand that Google takes a while to crawl your page. And even if it does, your blog post might appear only on the 3rd...
11 Free Stock Image Sites To Boost Your Content Marketing
Whether you’re blogging or creating social media graphics, you will definitely need stock images for your content marketing efforts (unless you have the time and skill to take your own photographs). There are numerous stock image websites where you can choose...My Books
