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[11-Part Checklist] Google Search Text Ad Best Practices
Traffic from Google Search is considered warmer than most pay-per-click channels because users are deliberately searching for a specific brand, product or service. However, Google Search’s text ads only consist of a few lines of text (no images!). Meaning that...
SEO 101: How To Optimize Your WordPress Blog Posts & Rank Higher On Google
So you’ve written a blog post and you immediately search for it on Google. And guess what? It’s not there. Well, first you need to understand that Google takes a while to crawl your page. And even if it does, your blog post might appear only on the 3rd...
11 Free Stock Image Sites To Boost Your Content Marketing
Whether you’re blogging or creating social media graphics, you will definitely need stock images for your content marketing efforts (unless you have the time and skill to take your own photographs). There are numerous stock image websites where you can choose...
10 Tools You Need To Write A Blog Post
Writing a blog post is not simply writing a blog post. There are many steps you need to do. And many tools you need to use to complete those steps. Today, I’ll show you the various tools I use while writing this blog post itself. Disclosure: Some of the links...
Copywriting 101: Positive Framing vs Negative Framing
The profound art of copywriting isn’t something we can learn in one day. It takes years, experience and of course, numerous tests to find out the copywriting tactic and specific words and phrases that give the highest return on investment (ROI) for our business....My Books
