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[5-Step Guide] How To Set Up Campaign Experiments On Google AdWords
As the saying goes, “The only constant is change”. You need to continuously test your campaigns to optimize performance. And the easiest way to do that for Google Ads is to set up a campaign experiment. Experiments help you measure results so you...
Top Mistakes That Cause Google To Disapprove Your Ads (With Solutions To Fix Them)
After executing numerous Google campaigns, I’ve learned to get the ad copy right the first time. So… what does that mean? It means that I try to get ads approved the moment I upload them. I understand exactly how frustrating it is trying to get approval...![[Step-By-Step Guide] How To Set Up Google Analytics Goals For Your Business Website](https://www.nicolecw.com/wp-content/uploads/2019/02/Step-By-Step-Guide-How-To-Set-Up-Google-Analytics-Goals-For-Your-Business-Website-1000x675.jpg)
[Step-By-Step Guide] How To Set Up Google Analytics Goals For Your Business Website
To grow your business, you need to set up business objectives. This could be anything from online purchases to newsletter signups. You should always translate these business objectives into actionable and measurable conversion goals in Google Analytics (GA). Only with...![[8-Step Guide] How To Set Up Remarketing Campaigns On Google AdWords Search & Display](https://www.nicolecw.com/wp-content/uploads/2018/08/8-Step-Guide-How-To-Set-Up-Remarketing-Campaigns-On-Google-AdWords-Search-Display-1000x675.jpg)
[8-Step Guide] How To Set Up Remarketing Campaigns On Google AdWords Search & Display
Did you know that it costs 6 to 7 times more expensive to acquire a new customer than to keep a current customer? Also, existing customers are 50% more likely to try your new products and spend 31% more, compared to new customers. Hence, your marketing efforts...My Books
